June, 2017


Sereno Hotels

Sereno Hotels Homepage


Media Relations

Designed by Patricia Urquiola, Il Sereno Lago di Como is Europe’s most luxurious new hotel.

Sereno Hotels is pleased to announce the opening of new Il Sereno, the first contemporary luxury hotel on Lake Como, Italy. Designed by famed Milan-based architect and designer Patricia Urquiola, the all-suites hotel features 30 oversized suites, all with their own furnished terraces and lake views. Acclaimed botanist Patrick Blanc contributed his signature vertical botanical gardens throughout the property, including a spectacular “green sculpture” work of art.

Il Sereno is becoming a design icon among luxury hospitality in Europe and worldwide. Its project has drawn attention of many prestigious design and architecture publications from Brazil and Latin American regions. Here we present some of the articles that featured Il Sereno in the following countries.


Captura de Tela 2017-06-30 às 15.49.53
CASA Vogue Brazil. May 2017. (Edition edited by Patricia Urquiola herself)
Captura de Tela 2017-06-30 às 16.08.58
Bamboo magazine
Captura de Tela 2017-06-30 às 17.10.40
KAZA magazine