When

September 13, 2015

Client

Arakur Ushuaia Resort & Spa
http://www.arakur.com/

Type

Marketing

Fashion Weekends Kids – Arakur Ushuaia presented as an ultimate family destination

Fashion Weekend Kids is a family focused event that showcases the newest collections of prime fashion brands for children. It takes place in Sao Paulo’s most interesting venues, such as JK Iguatemi Mall and Cidade Jardim Mall, and has also hosted parallel editions in other Brazilian cities such as Goiania.

With an attractive niched audience, composed by A & B class families, the shows have a nice vibe and at the end, the director, Ana Cury, raffles prizes to the little top models – the kids that participate on the show and worked hard to do their best to cheer the audience.

A 3 nights stay at Arakur Ushuaia – including breakfast and trekkings at Alarkén Natural Reserve – was one of the prizes. A video of the hotel was shown before the announcement of the winner. Great initiative and partnership with Fashion Weekend Kids!

Reservations: info@arakur.com +54 (11) 4781 4777 / arakur.com